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All The Write Marketing is a publishing podcast by Cardinal Rule Press, a children’s publishing company located in Central Michigan but connected globally. In each episode, Host, and Founder of CRP, Maria Dismondy connects with literary agents from all walks of life to discuss tips and useful information for writers and industry insiders alike.
Episodes

Tuesday May 04, 2021
How to Create Community and Engagement in your Facebook group with Dana Malstaff
Tuesday May 04, 2021
Tuesday May 04, 2021
Episode #10
Name of Episode: How to Create Community and Engagement in your Facebook group
or
How to Create a Thriving Facebook Group
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This week CEO and Founder of Cardinal Rule Press interviewed Dana Malstaff from Boss Moms on All the Write Marketing. Join us every week on Tuesdays for a new episode where listeners will hear from experts offering advice, tips and tricks on how to market books in today’s industry.
In this episode on All the WRITE Marketing, Maria Dismondy talks with Dana Malstaff, founder and CEO of Boss Moms on how to build an engaged and thriving Facebook community.
Dana started her business back in 2015. As a mom and entrepreneur she noticed a need for a space where other moms like her could gather and have a sense of community, and so the Boss Mom movement was born. Dana grew her business and Facebook community to over 55,000 members organically and have about 1,000 new members each month.
Through Dana’s very specific way of creating engagement in her Facebook community she has created an ecosystem where her community although not huge in numbers has very high engagement and provides a ton of value to its members. Dana dives into what kind of posts give you the most engagement and what posts to avoid. She also gives you some tips on how to monetize your group and how adding value gets you results!
In this episode, you will learn:
- What posts create the most engagement
- What posts to avoid
- How to monetize your Facebook group
- How to utilize units in your Facebook group
To learn more and connect with Dana Malstaff of Boss Moms go to
Facebook group: www.boss-mom.com/facebook
Facebook Page: https://www.facebook.com/BossMomDana/
Instagram: https://www.instagram.com/DanaMalstaff
Resources:
Try Dana’s Facebook course here
Start and Grow Your Facebook Group Course for just $47
If you enjoyed today’s show don’t forget to subscribe and join us every week on Tuesdays for a new episode where listeners will hear from experts offering advice, tips and tricks on how to market and grow your small business in today’s industry.
About Maria Dismondy
Maria Dismondy is a former educator and publisher at Cardinal Rule Press, located in Southeast Michigan. Maria is the host of the podcast All the Write Marketing, interviewing bibliophiles about marketing books and connecting with readers.
Keywords: marketing, picture books, author, writer, illustrator, bookseller, library, librarian, bookstore, publisher, publish, children's books, social media, visibility, readers, children
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